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FOUNDATION OF LIGHT
SOCIAL MEDIA

@andrew_hird Great, thank you! We will be in touch later in the week to check a few details with you.

Fancy it again Andrew? 😁 https://t.co/9wgLItHEu0

Every Monday, Wednesday and Thursday (term time only) we run FREE @BBCCiN disability sessions, which include dance,… https://t.co/kP1tIBsJu4

Don't risk losing out on the #GreatNorthRun ballot. Make a difference to our local community and run for us! Secure… https://t.co/SntyOaK8l7

Super Sunday football is on tomorrow @BeaconofLight 11.30am-12.30pm. The one hour session is suitable for boys an… https://t.co/KNH9dQwZTH

Our weekend pay and play football sessions are on! Sessions run @BeaconofLight no booking required. Saturday 10… https://t.co/Ue2eebD03S

Excellent session being delivered at Promising Little Dribblers tonight, looking at Shielding and Turning through a… https://t.co/3dlujuT8F9

If you are looking for a new job, we have a number of vacancies: Technical Skills Officer, Functional Skills Office… https://t.co/JSMzImmGhp

Don't forget tomorrow we have a Skills Open Day showcasing a wide range of training support. The drop-in sessions… https://t.co/e2JeYPN0P9

REMINDER: You have until 9pm tonight to take part in the FIT BLACK CATS programme. The 12-week fitness session is s… https://t.co/TdMDTQMQ38

Don't forget tomorrow we have a Skills Open Day showcasing a wide range of training support.The drop-in sessions… https://t.co/gJ3Jgy2mUz

Every Monday, Wednesday and Friday (term time only) we run FREE @BBCCiN disability sessions, which include dance, m… https://t.co/M69qSgN1dJ

REMINDER: Tomorrow we have Position Specific Coaching @BeaconofLight 5-6pm. If your youngster sees themselves as a… https://t.co/t6OmM2tkwO

RT @sunderlanduni: Learn to cook simple, healthy and tasty meals with the @SAFCFoL Jamie Oliver’s Ministry of Food are hosting cooking c…

Later this week, we are hosting a Skills Open Day showcasing a wide range of training support.The drop-in sessions… https://t.co/qCRq2UUzAR

Our NEW Position Specific Coaching starts next week. Is your youngster a Fox in the Box? Do they Rule the Midfiel… https://t.co/h9Lawu56Qz

REMINDER: Today's football session kicks off 11.30am @BeaconofLight . The one hour session is suitable for 5-14 ye… https://t.co/zGszKioB4E

Today's winning #GrandinYourHand lottery number from @SunderlandAFC vs. @wwfcofficial was 4331. Congratulations to… https://t.co/CPpgUvFikj

Don't forget to purchase a #GrandinYourHand lottery ticket for £1. This is your chance to walk away from today's g… https://t.co/ucwRwIX2fh

Don't forget our confidential matchday hub is on today @BeaconofLight from 11.45am - 2.45pm. If you would like some… https://t.co/snfSXdkRTa

Give a Quid campaign shortlisted in North East Marketing Awards

Foundation of Light’s Give a Quid campaign has been shortlisted for another marketing award, this time in the ‘Not for Profit Campaign of the Year’ category at the North East Marketing Awards.

The campaign, which was shortlisted in CIPR North East Pride awards last month, saw over £30,000 raised for Sunderland AFC’s official charity, over the course of six weeks in April and May.

Give a Quid was created to tackle mental health challenges across the region by calling on fans and businesses to donate just £1 to support the Foundation’s award-winning sport, education, employability, health and wellbeing programmes.

It told the uplifting stories of people who have been supported by the Foundation of Light, including Maia who took part in the Back on Track study programme after being bullied at school.

The campaign was backed by a number of famous faces including the SAFC players and manager Jack Ross; Sunderland AFC legends Niall Quinn, Kevin Ball, Jimmy Montgomery and Marco Gabbiadini; athletics legend Steve Cram CBE; North East England Chamber of Commerce Chief Executive James Ramsbotham; BBC commentator Guy Mowbray; SAFC Chairman Stewart Donald and club staff.

Over the course of the six week period of activity, Give a Quid saw a wide range of fundraising activities taking place across the north east, including bucket collections in Sunderland City Centre, club mascots Samson and Delilah visiting local businesses to gather support and raise awareness, as well as a showcase ‘Foundation Match Day’ at the Stadium of Light, when the Lads played Doncaster Rovers on 19th April 2019. Match-worn shirts from the Doncaster Rovers game raised over £4,000 alone.

The Foundation will soon be launching the ‘Heads First’ initiative with Northumberland, Tyne and Wear NHS Foundation Trust and Washington Mind, a portfolio of community activities including a suicide prevention programme, a fitness and support group for people with mental health problems and the Foundation’s work with veterans struggling to adjust to civilian life.

The Foundation are also planning a trial of a mental health drop-in session at the Beacon of Light on matchdays run in partnership with the Branch Liaison Committee.

Foundation of Light chief executive, Lesley Spuhler OBE, said: “We are delighted that our Give a Quid campaign has been shortlisted for another marketing award. The aim of the campaign was not only to raise vital funds for our work but to also engage with our fan base.

“Our incredible fans have shown why they really are the best in the country. The passion and pride they show in supporting their community is second to none. The support they showed the Give a Quid campaign has highlighted how important improving mental health is to our supporters.

“We knew that £30,000 was an ambitious but achievable target but with the support of Sunderland AFC, the local business community and a lot of generous people we’ve achieved it. Thank you.”

Winners of the North East Marketing Awards will be announced on Thursday 10th October 2019 at the Discovery Museum, Newcastle. More information is available via https://www.northeastmarketingawards.co.uk/

To find out more about the Foundation of Light’s work visit www.foundationoflight.co.uk

Written By James Burman

21 August 2019

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@andrew_hird Great, thank you! We will be in touch later in the week to check a few details with you.


about 4 hours ago
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