Working independently of Sunderland AFC, the Foundation of Light needs to raise in excess of £4 million to continue making such a positive difference to lives throughout the North East.
Support from businesses is crucial towards enabling us to grow and continue making this difference. There are lots of ways your company can get involved, such as nominating us as your Charity of the Year, entering teams and individuals in or sponsoring our events or donating your time and expertise to support our work directly.
SUPPORT WITH CONFIDENCE
- Almost 70% of SAFC fans feel more positive about companies that support Foundation of Light
- Reach key audiences and enjoy fantastic events with a professional and reliable charity.
- 88p of every pound goes directly into project delivery.
REACH YOUR AUDIENCE THROUGH FOUNDATION OF LIGHT
We offer excellent opportunities to communicate your business’ message to key audiences across the region by giving you access to communications channels through which your messages can be carried. This includes:
- Foundation of Light Social Media channels, with an audience of over 10,000
- Sunderland AFC programme and other match day devices, reaching 30,000 fans at every home game
- Press channels, gaining coverage in local, regional and national media
We can also produce visibility reports demonstrating where and how messages have been shared and, where possible, can calculate the advertising value equivalent.
Partnership with Foundation of Light provides the unique opportunity to align your business with a brand that is valued, trusted and at the heart of North East communities.